Blog Posts

Insights & News

Learn more from members of our team and industry-leading experts.

Guide

Blind-Test Results: Which Model Writes More Citable Content?

We blind-tested DeepSeek V4 Pro vs. Claude on 50 AEO prompts. See which model produced content that ChatGPT, Perplexity, and Gemini actually cite, and learn how

HHerman
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Guide

The Growth Lead's Checklist for AI Search Experiments

Measure what matters: a step-by-step checklist for growth leads running AEO tests. Track AI citations, rank in ChatGPT & Perplexity, and prove ROI with

KKevin
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Guide

How We Grade Article Quality: The Rubric Behind the Bake-Off

Explore the 4-pillar rubric we use to grade AI-generated article quality: accuracy, structure, voice, and citability. Step-by-step guide to scoring content for

KKevin
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Guide

Why DeepSeek V4 Pro Replaced Claude Haiku as Our Default Writer

When we benchmarked DeepSeek V4 Pro against Claude Haiku 4.5 for AI-first content, the quality gap forced a writer swap. See the scoring framework and roll-out

HHerman
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Guide

Inside Our Content Bake-Off: DeepSeek V4 Pro vs Claude on Article Quality

We put DeepSeek V4 Pro and Claude head-to-head on the eight quality dimensions that earn AI citations. Here’s our exact methodology, the scoring rubric, and

KKevin
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Guide

1M-Token Context for SEO Research: What Opus 4.8 Unlocks

Claude Opus 4.8 ships with a 1M-token context window, enough to ingest your entire site, competitor content, and AI citation data from six engines. Learn how to

KKevin
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Guide

Extended Thinking on Opus 4.8: Better Pillar Content, Fewer Edits

Opus 4.8’s extended thinking cuts pillar content revision cycles. Follow this step-by-step AEO guide to draft and rank across ChatGPT, Perplexity, Gemini, and

HHerman
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Guide

The PR Lead's Checklist for Earning AI Citations

PR leaders, you’re losing brand mentions to AI answer engines right now. Here’s the exact checklist to transform earned media into AI-citable authority that

KKevin
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Guide

A Marketer's Glossary of 2026 AI Models: Every Model That Matters

Decode the 2026 AI model landscape. See which LLMs power ChatGPT, Perplexity, Gemini, and Claude, and how to optimize for each to win AI citations and traffic.

KKevin
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Guide

Gemini, Grok, and Perplexity Sonar: Optimizing for Every Answer Engine

Multi-model guide for SEO teams on tailoring content to Gemini, Grok, and Perplexity Sonar. Learn retrieval patterns, citation triggers, and step-by-step

KKevin
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Guide

GPT-5 vs Claude Opus 4.8 for AEO: A Head-to-Head on Real Prompts

Scored comparison of GPT-5 vs Claude Opus 4.8 for answer engine optimization. Real AEO prompts, output quality, and our recommended default writer for AI

HHerman
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Guide

Claude Sonnet 4.6 vs Opus 4.8: When Each Wins for SEO Work

Speed or depth? Choose the right Claude model for SEO tasks that rank in AI engines. Step-by-step guide to benchmarking Sonnet 4.6 and Opus 4.8 for audits

KKevin
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Guide

Why We Mix Models: DeepSeek V4 Pro for Writing, Opus 4.8 for Reasoning

Learn why SearchFit mixes DeepSeek V4 Pro for writing and Opus 4.8 for reasoning to produce AI-optimized content that ranks in ChatGPT, Perplexity, and Gemini

KKevin
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Guide

The Brand Manager's AI Mention Checklist

Your step-by-step checklist to audit and improve how AI engines like ChatGPT, Perplexity, Gemini, and Claude describe and cite your brand. Track visibility

HHerman
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Guide

Fable 5 and the New Claude Family: A CMO's Cheat Sheet to AI Models

A no-nonsense guide for CMOs to map Claude Fable 5, Mythos 5, and the Claude family to the marketing jobs they do best, without the benchmark noise. Learn

KKevin
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Guide

Claude Opus 4.8 for AEO Content: A Quality Benchmark

Benchmark Claude Opus 4.8 against prior Claude models for AEO writing and research tasks. Step-by-step testing framework to measure output quality, citation

HHerman
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Guide

The 2026 AI Model Landscape for Marketers: Opus 4.8, Fable 5, GPT-5, DeepSeek V4, Gemini

Navigate the 2026 AI model landscape: compare Claude Opus 4.8, GPT-5, DeepSeek V4, Gemini, Grok, and Perplexity Sonar. CMO’s guide to picking models that drive

HHerman
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Guide

SearchFit Now Runs on Claude Opus 4.8: What It Changes for Your AEO

Claude Opus 4.8 now powers SearchFit audits, agent reasoning, and scoring. Here's how the 1M context window, faster inference, and deeper reasoning change your

KKevin
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Guide

Track Your Brand Across ChatGPT, Claude, Perplexity, and Gemini in One View

Stop juggling tools for ChatGPT, Perplexity, Claude, and Gemini. Learn how to unify AI brand tracking in one dashboard, step by step with SearchFit.

HHerman
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Guide

Why a Single LLM Isn't Enough for AEO: 2026 Update

Relying on one LLM for answer engine optimization fails in 2026. Learn why multi-model visibility across ChatGPT, Perplexity, Gemini, Claude & DeepSeek is

HHerman
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Guide

The Web and Dev Team's Technical AEO Checklist

Step-by-step technical AEO checklist for web and dev teams: crawlability, schema, llms.txt, and performance to get cited by ChatGPT, Perplexity, Gemini, and

KKevin
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Guide

The CMO's Guide to AI Agent Skills in 2026

Learn what AI agent skills are and how CMOs can deploy them to regain AI answer engine visibility, automate content at scale, and stop losing traffic to

HHerman
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Guide

Real-Time Alerts for Brand Mentions in AI Answers: A Setup Guide

Set up instant alerts when your brand appears or drops in ChatGPT, Perplexity, Gemini, Claude, and Grok. Step-by-step tutorial for growth teams to stop losing

HHerman
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Guide

Claude Code vs Cursor vs OpenCode: Which AI Tool Pairs Best With SearchFit

Engineering-led comparison of Claude Code, Cursor, and OpenCode for building AEO workflows with SearchFit. Step-by-step guide to choose the coding agent that

KKevin
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