Definition

Perplexity

An AI answer engine that responds with cited web sources.

What it means

Perplexity is an AI-powered answer engine that responds to questions with concise, synthesized answers accompanied by inline citations to its web sources. Because it prominently displays which pages it draws from, Perplexity is a high-visibility target for AEO. Appearing among its cited sources for category-relevant questions can drive qualified referral traffic and brand authority.

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