Keyword clustering

Cluster buyer questions into topics AI cites

AI assistants reward depth on a topic, not one-off pages. SearchFit groups the questions buyers ask into intent-based clusters, so you can build the authoritative coverage that makes an engine name you instead of a competitor.

Claude · live answer AEO

You asked
How should I group keywords to build topical authority?

Cluster by shared intent rather than surface wording, then map each cluster to a single authoritative page or hub. Approaches like the pillar-and-cluster model popularized by HubSpot help, and tools like Keyword Insights automate the grouping using search-result overlap.

HubSpotKeyword Insights
0s
of questions grouped per topic automatically
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engines checked for cluster-level citations
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to your first clustered topic map
$0
to run your first clustering pass

Everything you need to get cited

SearchFIT turns AI-search visibility from a black box into a plan.

Intent-based grouping

Cluster questions by what the buyer actually wants, not just matching words, so each group maps cleanly to a single page or hub.

Pillar and cluster structure

SearchFit proposes a pillar page plus supporting clusters, the topical structure that signals depth to AI and search alike.

Cannibalization control

Spot overlapping pages competing for the same intent, and consolidate them into one authoritative answer instead of splitting citations.

Coverage gaps, visible

See which sub-questions in a cluster you haven’t answered yet, the missing pieces that keep AI citing a more complete competitor.

Cluster-level citation tracking

Track whether AI cites you across a whole topic, not just one query, so you know when a cluster has real authority.

Straight into briefs

Turn any cluster into a set of connected content briefs built to be quoted, so your topic map becomes a publishing plan.

How it works

  1. 1

    Bring in your questions

    Import or generate the buyer prompts for your category. SearchFit groups them into intent-based clusters in about 90 seconds.

  2. 2

    Review the topic map

    See proposed pillars, supporting clusters, overlaps, and coverage gaps, so you know exactly what to build and what to merge.

  3. 3

    Publish authoritative coverage

    Turn each cluster into connected briefs and content designed to be cited, giving AI the depth it rewards on a topic.

  4. 4

    Track authority per cluster

    Monitor citations across the whole cluster by engine, and see topical authority build over time.

Frequently asked questions

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