Definition

JSON-LD

A JSON-based format for embedding structured data in web pages.

What it means

JSON-LD (JavaScript Object Notation for Linked Data) is a lightweight, JSON-based syntax for expressing structured data and linked data. It is Google's recommended format for adding Schema.org markup because it can be placed in a single script block without interleaving with visible HTML. JSON-LD lets you clearly describe entities, properties, and relationships in a way search engines and AI systems can parse reliably.

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